ANISA TOPAN

"This is a letter to recommend Anisa Topan for whatever position she is applying for. Anyone anywhere would be lucky to have her. 

Let me explain. 

I’ve know Anisa well in multiple contexts: both professional and personal for a decade. 

As a friend, she’s the best. Warm, considerate, hilarious, and wise. She’s so integrated, she has the depth to be there for you in hard times fully, but also is one of the most fun and light-spirited person I’ve ever met. 

Professionally, I hired Anisa to lead a campaign for my book, and I am positive that it was her work, and her work alone, that made it the success it was. She worked tirelessly for me in the hellish year that was 2020, dealing with an ever changing timeline from the publisher, as well as some of the worst conditions one could face. In spite of this, Anisa placed me in some major international press and also got me a highly coveted interview on a major podcast. Not to mention the literal dozens of influencers she sent the book to who enthusiastically promoted on their channels, simply because it was Anisa  who was suggesting it. The whole time, she assuaged my doubt, had a great attitude, and kept a challenging project moving with awesome results. 

She’s that good, that trustworthy, and that connected. The minute my next book has a publication date, I’m reaching out to Anisa to collaborate again. 

She’s worked well in a multitude of high pressure, esteemed spaces; everywhere from the BBC and the high end, groundbreaking retail/cultural space Coco de Mer. She’s versatile: her genius, strategy, and work ethic transcends genres. 

In all honesty, for myself as an employer, a huge aspect of what makes Anisa so amazing is that she cares about you and the greater project, with all her heart. She’s resolutely on your team and will not stop until she’s got you results or a solution. I’ve run a business for over a decade. In all that time, I’ve realized that finding someone who truly cares, who has a major work ethic and integrity, is like coming across a rare, perfectly formed diamond in the rough. Anisa is that diamond."

SARAH GOTTESDIENER “THE MOON STUDIO” 


"Anisa secured extraordinary placements for my first brand The Crystal Cult, whilst we were still in our infancy. She got us the front cover of national newspaper, The Times over London Fashion Week, which is unheard of and lots of other high style titles including ODDA and Dazed. She is a true connecter, tastemaker, and influencer unlike any other publicists. Her relationships helped our brand gain priceless exposure with celebrity placements like Jessie J, which got literally hundreds of millions of eyeballs. More than her results, is that she delivers with passion for what she does and genuine care for her clients."

olivia alexander "kush queen"

 


"Anisa set the PR wheels in motion for us. She took me on an 8 week course to show me the ins and outs of how to contact the press, approach them, follow them up and how to build my own strategy when we first started our brand, eight years ago. This, coupled with the tools she gave me was the confidence boost I needed to go it alone. I was passionate about getting results so quickly started to implement the knowledge she'd given me. I found her pragmatic, no-nonsense approach refreshing and before long we were creating fantastic PR results for our brand. I highly recommend Anisa to other business owners looking for an alternative solution to an agency or hiring a dedicated person to manage their PR effectively."

eddie amon-lebeau "the tattooed bakers"

 

"I worked as the Marketing Manager for a big, cult beauty brand in my previous role and hired Anisa to do the PR for us. Although we were doing very well internationally, our home country, the UK wasn't receptive to our products at the time. Anisa assured us that after 6 months of working with her, the UK would be ready for us! After securing many great pieces of coverage for our brand in the British media, it changed perception of us and sure enough, within 6 months, we had secured our first UK retailer. Anisa also had a knack with social media and she built and grew a brilliant, engaged Facebook audience from scratch who she then encouraged to go into our new UK stockists' stores once we'd secured them and demanded the product, creating more hype around our brand. All in all, a massive win and I wouldn't hesitate to recommend Anisa for any kind of PR expertise."

VERONICA JEFFRIES "I LOVE… COSMETICS"

 

"I had just brought on a new business manager and I wanted both him and I to be more effective at PR'ing ourselves as well as pitching and winning new business. Not only did Anisa bring her PR expertise and show us ways to increase our visibility but she brought a deep understanding of business as she is a master builder. Anisa demonstrated ways in which we could build our brand and our business that we hadn't considered. Her infectious enthusiasm is fantastic to be around and we have won several successful beauty accounts after eight sessions of her coaching and mentoring."

LEON COLES "WE SPRINKLE"